Top 5 Social Apps in South America Q4 2022

In the fourth quarter of 2022, the top 5 social apps in South America demonstrated diverse trends in weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, highlights the performance of TikTok, Instagram, Facebook Lite, X, and Helo - Humor and Social Trends.

TikTok from TikTok Pte. Ltd. saw consistent performance in weekly revenue, peaking at around $348K in early October. Weekly downloads also showed an upward trend, reaching a high of approximately 2.18M in the last week of December. The app maintained a robust user base with weekly active users fluctuating slightly around the 115M mark.

Instagram displayed a steady increase in weekly revenue, peaking at roughly $22K in mid-December. Weekly downloads grew steadily, peaking at about 1.68M in the final week of December. The app's weekly active users remained stable, hovering around 137M.

Facebook Lite from Meta Platforms, Inc. experienced fluctuations in weekly revenue, with a peak of around $69K in late November. Weekly downloads saw a high of approximately 1.53M in late October. The app's weekly active users remained consistent, averaging around 200M throughout the quarter.

X from X Corp. had a modest weekly revenue with a notable peak of about $1.2K in early November. Weekly downloads peaked at approximately 657K in late October. The app maintained a stable user base with weekly active users around the 36M mark.

Helo - Humor and Social Trends from POLIGON PTE. LTD saw a significant increase in weekly downloads, peaking at about 403K in early December. The app's weekly active users varied, reaching a high of approximately 1.98M in mid-December.

For more insights into the performance of these apps and others, visit Sensor Tower.